Elpida branding

Client

Elpida, nonprofit organisation for seniors

Assignment

Create new corporate identity for our organization. Elpida helps to empower seniors as a natural, confident and respected part of society.

Solution

Across the whole new identity we stressed the continuity of life by using a comma as a symbol. Old age is not the end of the journey, but an active and productive part of our lives.

We are still in the stage of developing the communication means. As soon as they are produced we will publish them on line.